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Everything Start From Passion of Cycling

In 2010, we started working on our first cycling accessory project under the name “GUEE”.  GUEE ( pronounced "gooey" ) is like the cheesy topping on a pizza, a versatile ingredient that completes the flavor, a small but vital part of the experience, quality bike accessories complement your cycling style.

2010  Project started.

2011  First product “Tadpole” put into market.

2014  COB-X announced as winner of the TAIPEI CYCLE d&i Awards by iF!

2014  SOL300+ auto-sensor light launched.

2015  Silicone bar tape and grips range launched.

2015  World's first  3-in-1 integrated mounting system – G-Mount launched.

2016 INOX mini-R and Aero-X announced as winner of the TAIPEI CYCLE d&i Awards by iF!

2017 Launch the super-lightweight bar tape and auto brake sensing light

“By Riders for Riders”

With every product and every idea, we deliver convenience to our customers. Our team has several combined decades of international work experience in mechanical, electronic engineering and bike design. For our product team, cycling is a passion. GUEE is now synonymous with high quality, innovative products that integrate seamlessly into the modern cyclist’s lifestyle.

Make GUEE One of Your Cycling Partners!